(Article by Ngozi Nwanji on afrotech; Photo Credit: David Avila)

“There’s a difference between being for the culture and doing it for the culture and the three visionaries at Tradeblock — a sneaker trading app where kicks are currency — are committed to the latter for the sneaker community.

The Austin-based startup officially hit the ground running earlier this year in May, but the initial vision for Tradeblock was birthed in 2009 by co-founder Tony Malveaux. While inspired by ESPN’s Trade Machine, Malveaux connected with his longtime best friend and now fellow co-founder Darren Smith about his idea — but it was a dream deferred until bringing their fellow childhood friend Mbiyimoh Ghogomu — Tradeblock’s CEO — onboard and from that moment they’ve become trailblazers in the sneaker marketplace.”

Source: https://afrotech.com/tradeblock-sneaker-trading-app

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